Your business description should start with a brief introduction to the roots of your business, perhaps how you started and where you are now.
If you don’t know the answer to this, dig a little deeper, sometimes it is something as simple as always aiming to exceed the customers expectations, or perhaps Never Knowingly Beaten on Price!”
If you have been running your business or working in your industry/trade for a number of years, make it clear in your advertisement! Your potential customer wants to know that they are in safe hands or have the right expertise for the job. What better way of giving them that reassurance, if they see before even contacting you that you have worked in this field for a number of years.
Your listing is your chance to show potential customers why you are the right company to do business with.
If you have achievements, include some in your description. For example, if you run an advertising agency, you may have converted a clients budget of X, into X number of new customers/visitors within a specified period of time. Measurable examples like this are powerful conversion techniques to gain new customers.
Are you a Tradesman? Perhaps you saved a customer money or time on a project. These type of achievements are a mark of you and your business, demonstrating your credibility, honesty and knowledge.
Build your reviews! Remember to ask your customers to leaves reviews on your listing. You can even ask previous customers to leave a review for the work you have already done.
Logo Image Dimensions
When adding your logo try to keep your main image/logo as central as keeping the size to 80 x 80 pixels.
For a better quality image you can create the image with the dimensions of 160x 160 making your logo appear sharper in apple retina screen devices.
Background Image Dimensions
When adding your background image dimensions we recommend an image size of 1920 x 1080 with the subject matter as close to the centre as possible.